An inside look into one of Bordeaux’s most important and innovative negociants. Millésima has been selling ultra-premium Bordeaux wines direct to consumers since 1983. They are known for their luxe line-up and services, with personalized consultation to go along with the 8,000 wines offered in their collection (online at millesima.com and still in paper catalog format, which they continue to snail-mail to loyal customers in order to keep a multi-touch, multi-channel approach). The wines are all sold by the case, ranging in price from 86€ (a 12 bottle case of 2010 Côtes du Rhône) to 12,500€ (case of 6 bottles of 2000 Château Lafite-Rothschild). The majority of the prices are in the triple digits, though with many in the quadruple digits (we can all breathe a sigh of relieve that the Lafite-Rothschild is one of very few to reach the quintuple-digits!).
Their warehouse has over 2,500,000 bottles in stock, in the best conditions, all in their original boxes from the Chateaux (key to maintaining their original value, as in this industry the removal of a bottle from its box immediately diminishes its value)